Digital Marketing Specialist

WHERE PERFORMANCE MEETS MEASURABLE GROWTH

Performance Marketing | SEO | Analytics | Lead Generation

Driving measurable growth through performance marketing, SEO, analytics, content strategy, and conversion-focused campaigns.

Satyaranjan Swain
LocationBangalore, India
Open to Roles
32-35%
Revenue Contribution
230%+
Website Click Growth
50-90%
Organic Traffic Growth
400+
Backlinks Built
About Satyaranjan

Who I Am & How I Drive Growth

I’m a Digital Marketing Professional with hands-on experience across performance marketing, SEO, analytics, lead generation, content marketing, and conversion tracking.

Since joining AGSRT in January 2024, I have managed digital marketing activities across paid and organic channels, with a strong focus on generating qualified leads and measurable business results.

My work includes Meta Ads, Google Ads, SEO, GA4, Google Tag Manager, Meta Pixel, UTM tracking, social media marketing, content strategy, backlink building, website optimization, and CRM-based lead management.

I focus on combining data, creative execution, and marketing strategy to improve traffic, lead quality, conversions, and overall campaign performance—managing campaigns from initial strategy and audience targeting through revenue attribution.

Strategy & Scaling

Full-Funnel Acquisition

Bridging organic SEO authority with conversion-focused paid campaigns to discover, qualify, and convert prospective audiences.

Audience & Intent Focus✦
Attribution & Hygiene

Data & Tracking Pipelines

GA4, Google Tag Manager, Meta Pixel, and UTM taxonomy ensuring clean attribution from click through final admissions.

100% Attributed Pipeline✓
Efficiency & Returns

Revenue & Positive ROAS

Scale-focused budget management and creative testing achieving dependable cohort enrollments and consistent positive ROAS.

Measurable Business Lift↑

Key Experience Disciplines

Performance Marketing
Meta Ads & Lead Generation
SEO & Organic Growth
GA4 & Google Tag Manager
Conversion & UTM Tracking
Content & Social Media
Lead Management & CRM
Campaign Analytics
Career Track Record

Professional Experience

SEP 2026 – PRESENTCURRENT

Performance Marketing Executive

MVK Builders & Developers

Managing performance marketing, lead generation, SEO, and digital growth operations for real estate projects.

Manage Meta Ads for real estate lead generationCampaign setup, targeting, creative testing, and lead-form optimization.
Manage lead follow-up and pipeline operationsDistribute leads, track follow-ups, and maintain the lead pipeline.
Optimize CPL and lead qualityMonitor CPL and refine targeting, creatives, and campaign strategy.
Use presales feedback to improve campaignsAnalyze lead-quality feedback and adjust campaign decisions.
Manage SEO and website optimizationHandle on-page, off-page, and technical SEO with the development team.
Coordinate content and AI-assisted creative developmentWork with the content team on ideas, campaigns, and AI-assisted creatives.
UPCOMINGTracking & Attribution Setup

GTM • GA4 • GSC • UTM • Meta Pixel • Data Integration

Google Ads will be managed once the website is fully ready.

Jan 2024 - Aug 14, 20262 Years 7 Months

Digital Marketing Executive

AGSRT (Avakaza Geoscience Research Technologies)

Managing end-to-end digital growth, lead generation, and admissions-focused marketing.

Managed Meta Ads for high-quality lead generation~9.3× ROAS across documented campaigns
Drove 32–35% revenue contribution through digital marketing activities
Improved website clicks by 230%+ and organic traffic by 50–90%
Managed SEO across on-page, off-page, technical SEO, and schema optimization
Led website audits using SEMrush and Google Search Console, covering technical SEO, metadata, internal linking, and crawlability issues
Implemented GA4, Google Tag Manager, Meta Pixel, UTM and conversion tracking across organic and paid channels
Managed lead generation, campaign reporting, CRM follow-up and admissions attribution
Marketing Toolkit

Skills & Technologies

Core marketing disciplines, advertising platforms, analytics frameworks, and growth software I operate with daily.

Organic & SEO

SEOContent MarketingYouTube MarketingGMB

Paid Acquisition

Meta AdsGoogle AdsLinkedIn AdsRemarketing

Analytics & Tools

AhrefsSEMrushGA4GTMSearch ConsoleCanva
✦ Let's Build Growth Together

Ready to Accelerate Your Digital Performance?

Whether you need scalable paid acquisition campaigns, deep technical SEO audits, or full conversion tracking pipelines, let's connect.