Key Metrics SnapshotVerified Campaign Metrics
Total Spend₹95KMonth Total
Total Leads289Qualified Inquiries
Conversions5Plot Conversions
Overall CPL~₹329Spend ÷ Leads
Overall CPC~₹29.36Spend ÷ Link Clicks
Overall CTR~1.77%Link Clicks ÷ Impressions
Campaign Overview
Summary- Campaigns:8
- Budget Handled:₹1,00,000
- Total Spend:₹95,000
- Total Leads:289
- Site Visits:20+
- Plot Conversions:5
- Conversion Value:₹2.85–3.0 Cr
Total September marketing operations across 8 active Meta campaigns.
Performance
Efficiency- CPL (Cost Per Lead):~₹329
- CPC (Cost Per Click):~₹29.36
- CTR (Click-Through Rate):~1.77%
- ROAS:~308×~300–316×
- Conversion Value:₹2.85–3.0 Cr
Formulas: CPL = Spend ÷ Leads • CPC = Spend ÷ Clicks • CTR = Clicks ÷ Impr. • ROAS = Value ÷ Spend
Generated 289 leads from September Meta Ads campaigns, resulting in 20+ site visits and 5 plot conversions worth approximately ₹2.85–3.0 Cr.
Evidence & Verification
Campaign Performance
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